YES, Build your online footprint!

It has never been a more important time to develop an online footprint.

Whether you’re looking for business or looking for that next job you need to understand that being accessible online is becoming more and more crucial each day.  Most business people have understood this for a number of years, unfortunately for them, many business people fail to execute a decent online footprint.  These are the same people who talk about market downturns while their competitors who are taking advantage of the exposure and reach the online world provides us.  I also laugh at the number of business people who proudly say that get all their business from referrals, yet when you dig a little deeper they just don’t understand how to make the digital world work for them.

In terms of people who would rather be employed than take the ‘Risk’ of being self-employed or building a business.  Building your online presence is also extremely important.

WHY? 

The why? for people who want to be kept in mind for new employment opportunities is simple.  More and more employers & recruiters are using digital to search for, research and validate people they may wish to approach for an opportunity.  With websites like LinkedIn now dominating as online ‘talent pools’ or ‘marketplaces’ finding great people from all over the globe has just got easier.  Although we still apply for many jobs, over the next ten years I am picking that practice of advertising jobs is going to decline and search is going to increase.

Why? Because advertising creates more work and takes a lot longer especially when you can go online, and cherry-pick the talent you want, while also checking them out before you approach them.

LinkedIn is a must if you are serious about your career.  You also won’t be throwing away your CV and not applying for jobs yet.  However, there is something else looming that is even better than LinkedIn.  The web itself.  By either building your own personal website or working with someone like me through http://www.jobcafe.co.nz we can help you create an online footprint that anyone using Google (or any other search engine) can use to find you.  Unlike LinkedIn which requires you to be connected, invest a load of time building connections, doesn’t make sense to build an online profile which can be accessed easily.

Your personal online presence can be designed in such a way to make it really easy for that star employer to find you and all the details they need to validate you.  The easy it is for this to happen the better chance everyone has to make a connection. Simple. Advantage you.

As for contractors and business people, the same thing applies.  Build a responsive profile will help you win more business.  People do business with people so take advantage of the fact. Using blogs, write guests posts, articles thus improve your personal web ranking, your profile may just be the site that next client hits before checking out all your services on that business website you invested on years ago.

I set up Tony Cutting Digital to help both business people and those who would rather work for someone else take full advantage of what is happening online.

The world is so connected and the impossible is becoming more possible every day.  Why reduce your chances of landing that dream job? or unlikely business lead?

 

Hope you found this helpful.

 

 

 

Have a great day

Tony C
Personal Coach/Digital Marketing Expert
http://www.tonycutting.com
http://www.tonycuttingdigital.com

 

 

 

 

 

Yes, I want to be a digital marketing expert.

Kia ora, People, my name is Tony Cutting and I am looking to create New Zealand’s greatest team of Digital Marketing specialists.  If you are already into digital marketing this maybe you chance to find a collaborator, if you are just thinking about digital marketing this will be a great opportunity for you to build your own business while also working with a team of like-minded people.

So, I am already a successful digital marketer and personal coach who loves to help people chase their dreams.  If you want to check I am the real deal the best thing is to visit my local group www.kapitinow.co.nz

Kapiti Now is a project in my local area I started about four years ago.  I now generate a small income from this project which is great. The main benefit of this project was it has helped me grow my brand locally and learn how to make things work.

On the personal front, I am 54 years young and have four beautiful children who are the centre of my world and at times my greatest teachers.  I started my commitment to this journey after surviving a brain operation at 50 which woke me up to the fact I wanted to really enjoy the rest of my life, doing mahi (work) that meant something and spending time with people who want to succeed and do something with their lives. So during the three years (yes three years) of recovery I have spent my time building my local project, reading as much as I could, listening to audio books, learning how to great photos and video on my iPhone and designing my future.

My Iwi, Ngati Toa Rangatira. I was raised at Hongoeka Marae in the beautiful seaside town of Plimmerton about half an hours drive from Wellington.  I am now based on the Kapiti Coast which is only another 30 minutes up the road from my spiritual home of Hongoeka.

I have several projects that generate an income the biggest being www.jobcafe.co.nz which is used to help organisations ensure their jobs are marketed to the people they are targeting.  JobCafe also markets people who are growing a personal business or looking for a job.  This pays me most days and is now allowing me to put my energy into this project “Creating New Zealand’s greatest team of Digital Marketing specialists”.

If you are new to Digital marketing and want to learn and possibly create your own business or if you already have a business and want to grow it then this blog will help provide insights into me and into what digital marketing is all about and how to become an expert.

Over the next three months, I will be publishing my day to day actions, providing some coaching, insights, observations and showing people what I do, and how I allocate my time to maximise what I want to achieve.

During this time if you like what I am doing and want to become a digital marketer you can contact me via the Facebook page I have set up for this project and I will go over how we can work together and help each other build great digital businesses. The partners I am looking for, live in an area they love and want to promote it while also generating an income.  They will also want to build a brand that enables them to generate income from many streams around the world.

So whether you are 18 or 63 this is an opportunity to work with a coach who can help you become great at Digital Marketing

So step one is – like & follow my Facebook page set up for this project
https://www.facebook.com/tonycuttingdigital/

and if your serious about building your business share this page with your friends and family and be bold enough to tell them this is what you are doing.

Have a great day – Nga mihi

 

Tony C

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