Hi, my name is Tony Cutting and I am a personal coach and a digital marketing specialist. I can help you learn how to build your brand using digital marketing or help market you, your business or your jobs using my Digital Marketing network throughout New Zealand.
What is Digital Marketing (DM)
Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, Adwords, social media, email, and their websites to connect with their current and prospective customers.
The reality is, people spend twice as much time online as they used to years ago and the time we are spending online is growing at a phenomenal rate. People around the world are building their dream businesses faster and with more efficiency simply using digital marketing.
The key to your success using digital marketing is to promote your own profile as much as your business profile. People connect with people and on many social media sites only your personal marketing campaigns will work. The good news is you can be who you want to be, social media is about promoting the authentic you.
Where should you market
Well, you can check out who is using what platforms and see if they are your target audience or you can start using a number of platforms and over time (6-12 months) figure out which ones work best for you.
Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending a lot of their time: on the internet.
The Social Media Bible
Crushing it by Gary Vaynerchuk is my reference book for those people serious about building their brand through social media. If you are in New Zealand I recommend you order it through Mighty Ape (I got my book in 2 business days). Hit the link on the book image below to be taken to the Mighty Ape store.
Tony Cutting – Coach (Digital Marketing)
Whether you are wanting to learn about Digital Marketing to build your own DM business or you want to understand it and use it to build your own brand or business I have the skills and experience to help you. I provide 1:1 coaching and/or you can join one of my Marketing Mastermind Collectives / Business Networks in Wellington or the Kapiti Coast. I also run JobCafe a digital marketing solution that promotes jobs and people here in New Zealand. During 2018 I will be setting up other groups throughout New Zealand. IF you are interested in joining one of these please feel free to reach out and let me know who you are. You can do this through the project site www.kiwibusinessnetwork.com
Other project links
Hope you found this useful – Tony
Personal Coach / Digital Marketing Specialist
Please feel free to contact me for a FREE 15-minute consultation if you are interested in using my Digital Marketing services or training.
Mobile. 021 911 722